When you are placed on bounty by another player, your goal is to survive for as long as possible. The longer you survive and the more hits you endure, the more experience you can gain from it. This is why some strong players ask to be placed on bounty: they are strong enough to endure minutes, hours, or possibly days on the bounty list, and after being placed on bounty they will walk away with a lot of experience. For some people, riding the bounty list is the most effective way of leveling up.
If you place a bounty on another player, you have to pay the bounty cost, which is eight times the player's income. This can be used to determine how much a player makes per hour (his or her bounty cost divided by eight is his or her income). Keep in mind that a player's bounty cost is doubled if they were posted within the last twelve hours, and if the player was posted multiple times, then their bounty has increased dramatically.
Bounties can benefit players of all levels. Higher level players can use the bounty to ride on. When they get posted, many lower level players attack them and splatt on them, giving the higher level player experience. Lower level players can attempt to claim the bounty by killing the player on the bounty list.
A level one player can potentially kill a high level player, such as Devil666, and claim the $60 billion (or higher) reward.
After you are placed on the bounty list and players have attacked you, you have 48 hours to retaliate on them, which means you can attack them back regardless of the level of the player.
When you are first placed on the bounty list, only players 118% of your level or below can attack you for the first two minutes; after the two minute mark you become an open target to all player levels. If you are still alive by that time, you will probably die a few seconds afterwards if you were caught unprepared or offline.
Many high level players offer cash rewards for splatting on them hundreds or thousands of times. This might benefit you if you are not picky about how your win/loss or kill/death ratio looks. You can remain at the same level you are at by splatting on someone of a higher level (you lose experience by doing so.) You may also claim the person's bounty if you are lucky, but after donating a designated amount of experience to a player, they may arm down and allow you to hit them to give you some cash. To find these players, look on the walls of the players who are on the bounty list. Be careful - some players will only offer the posting of your code on their wall, which is not beneficial unless you want to obtain the Mad Connections level 5 award, which you could do yourself if you took the time to do it. Keep in mind that the player you are splatting on will only receive experience for the first ten times that you splatt on them, after that, the player will not receive any experience.
When you are trying to claim someone's bounty, there are normally 6 outcomes:
1 - You win the battle; however, the player is still alive. You may continue to attack the player in order to claim the bounty. Other players will be hitting the player as well, so make sure to time your attacks well.
2 - You win the battle and you killed the player, thus claiming the bounty reward. Ka-Ching!
3 - You lose the battle and are still alive. The rider receives some experience for winning the battle. You may continue to attack the player in order to claim the bounty.
4 - You lose the battle AND you die, i.e. "Splatt". You lose some experience (-20 XP for example), and the player who is on bounty gains more experience than what they would if you had only lost the battle.
5 - Your GPS is still trying to locate the player. You attacked too early. If they are 85% or above your level, then you may have to wait one minute to attack. If the player is lower than 85% of your level, then you may have to wait up to three.
6 - The general you are trying to attack is already dead. You attacked too late; the player who was on bounty is dead already, try attacking another player on bounty.
You will also notice a portion of the bounty page is dedicated to Invasions, please see the Invasions page for more details.